See Brad In Action


Resources by Brad


The leadership seminar provided by Dr. Brad McRae, CSP, gave members of the Medavie EMS senior management team key insights into leadership styles and attributes, along with real life examples of how leaders developed organizational cultures that achieved outstanding success. Dr. McRae’s engaging presentation style and grasp of the subject matter, left our team asking for more.

Tim P. Coolen

Vice President Shared Services

Medavie EMS Inc.


“Living Your Legacy was the perfect keynote for our annual conference.  Dr. Brad McRae helped us all become more aware of our special talents and more importantly inspired us to use them to make a positive difference in the world.” 

Cindy Roma ─ CAMX Annual Conference








The Atlantic Leadership Development Institute


The mission of Atlantic Leadership Development Institute is to help develop high potential leaders in the private, government, not-for-profit and the volunteer sectors. We know that leadership and organizational growth are of upmost importance to Atlantic Canadians. Our goal is to provide the best individual, team and organizational development skills and strategies possible to bring their most important goals to fruition.

Dr. Brad McRae is the Director of the Atlantic Leadership Development Institute and is a skilled facilitator, consultant, and best-selling author. He was trained in negotiating skills at the Project on Negotiation at Harvard University and leadership and decision making at the Harvard Business School and the Harvard Kennedy School of Government.  Brad is also the author of eight books including Negotiating and Influencing Skills: The Art of Creating and Claiming Value; The Seven Strategies of Master Negotiators, The Seven Strategies of Master Presenters, From our Grandmother's Lap: Lessons for a Lifetime, and Become a Master Leader: Featuring Key Insights from 32 of Canada's Top Leaders. Brad is also the editor of The Atlantic Leadership Development Institute Newsletter.

Brad is currently collaborating with 10 colleagues on writing the book, Adaptive Decision Making: Leadership and Decision Making are Inseparable.


ALDI delivers programs in:

  • Leadership Development
  • Negotiation & Influencing Skills
  • Presentation Skills
  • Decision Making: Leadership and Decision Making are Inseparable
  • The Art of Flourishing




Interviews with Extraordinary Atlantic Canadian Leaders